A few years ago Albi Group used to sale furniture in they Shopping Mall. Then they decided to give up from that business branch. So they came with the idea to give 50% discount for all products, and of course they wanted to communicate that to the clients. So the task was somehow to show to the clients that all products are 50% in discount. In the beginning of animation you can see that how all the furniture together form 50%, then animation continue to appear some of the furniture that we had decided to show to the public, and almost in the end we had shown that discount is valid also for Italsofa and Chateau d’Ax (both very known Italian Brands). My role was to create everything, so I did modeling, texturing, animation etc.